The Customer's Journey

This is Lucy.

Lucy finds you on a price comparison website whilst riding the bus...

...but reaches her stop before completing a quote.

A few days later, Lucy sees your banner advert whilst surfing the web.

This time, she decides to get a quote.

Lucy decides to take a little time to make a decision.

She creates a bookmark, for later.

After giving it some thought, Lucy returns to your website directly.

There, she completes her purchase.

Traditional reporting methods would see Lucy being categorised as a "direct to site" visitor.

VisScore allows you to see the actual sales journeys for all of your visitors so that you can understand the real success of all of your marketing channels.

Product Features

Accurate Referrer Reporting

VisScore's flexible data capture engine ensures that you can understand your referrer reporting, even when your site includes different domains and applications.

Fully Customizable Attribution

Our event weighting system allows you to take full control over the importance of each of your customer events.

Unlimited Custom Events

Create and record as many customer events as you need, allowing you to more accurately analyse your customer's actions.

Cross Device and Cross Platform

Get a more accurate visitor report by observing customer actions across multiple devices and platforms.

Customer Session Replay

Gain a better understanding of your visitors' actions by viewing individual journeys in real-time with our unique Sessions tool.

Journey Analysis

View your customers' journeys collectively and see which are the most travelled paths for your visitors.

Intuitive Data Visualisation

Data is presented with clean, straightforward graphics that are easy to understand.

The Customer's Journey

Product Features

VisScore provides accurate marketing and customer reporting that is both affordable and accessible, based around and including the foundations of algorithmic attribution modelling.

This is Lucy.

Lucy finds you on a price comparison website whilst riding the bus, but reaches her stop before she can complete a quote.

A few days later, Lucy sees one of your banner adverts, and decides to get a quote.

She decides to create a bookmark, and take some time to make a decision.

Later, Lucy returns to your site directly and makes a purchase. Traditional reporting methods would see Lucy being categorised as a "Direct to Site" visitor.

VisScore allows you to see the actual sales journeys of your visitors so that you can understand the real success of your marketing channels.

Accurate Referrer Reporting

VisScore's flexible data capture engine ensures that you can understand your referrer reporting, even when your site includes different domains and applications.

Fully Customizable Attribution

Our event weighting system allows you to take full control over the importance of each of your customer events.

Unlimited Custom Events

Create and record as many customer events as you need, allowing you to more accurately analyse your customer's actions.

Cross Device and Cross Platform

Get a more accurate visitor report by observing customer actions across multiple devices and platforms.

Customer Session Replay

Gain a better understanding of your visitors' actions by viewing individual journeys in real-time with our unique Sessions tool.

Journey Analysis

View your customers' journeys collectively and see which are the most travelled paths for your visitors.

Intuitive Data Visualisation

Data is presented with clean, straightforward graphics that are easy to understand.

Contact Us

VisScore, Eastgate House, Newport Road, Cardiff CF24 0AB

contact@visscore.com

02920 007649